Shang Jinkai, Dean of the School of Urban Arts of Tianjin Urban Construction University, and his party visited our college.

On July 30, 2018, Shang Jinkai, Dean of the School of Urban Arts of Tianjin Urban Construction University (referred to as the "School of Urban Arts of Urban Construction University"), and his party visited our school. He Yongyong, Executive Vice President of Tianjin High-end Equipment Research Institute of Tsinghua University (referred to as "High-end Institute"), and Fan Jing, Vice Minister of the Department of College Affairs, received the visitors. During the discussion, the two sides exchanged views on the theoretical system of industrial design and the direction of market application.

Symposium exchange

First of all, Fan Jing gave a comprehensive introduction to the overall situation of the high-end college, and elaborated one by one from the operation mechanism, service mode, platform construction and other major sections of our college; then, the person in charge of the School of Urban Arts of Urban Construction University also gave a detailed description of the discipline classification and professional courses of the school in industrial design, as well as the specific advantages and work cases in the practical application process.

He Yongyong pointed out that the high-end institute not only attaches great importance to the transformation process of scientific research achievements, but also attaches great importance to the user experience of transformed products. Industrial design is not only the appearance of the beautification design, its matching, special design elements can often more effectively map the excellent performance of the product. While earnestly implementing the "Tianjin Implementation Plan for the National Information Industry Development Guidelines", the high-end institute also hopes to further enhance the additional added value of technical services and product use through image industrial design to meet market demand in an all-round way.

He Yongyong's Speech Shang Jinkai's Speech

Shang Jinkai said that the direction of industrial design is more comprehensive, including product design, exhibition design, etc. The team of teachers and students of the School of Urban Arts of Urban Construction University not only has solid subject knowledge, but also has mastered rich market information in practical cooperation with many large enterprises, such as robot appearance packaging, intelligent software development and other projects. The whole team has the ability and vitality, be able to participate in the one-stop service from product project initiation to auxiliary sensory design and later market promotion.

Group photo

At the end of the discussion, the two sides reached a consensus that mechanical engineering is the foundation and decisive function. Industrial design is to help and present experience. It is hoped that in the future, high-end institutes and urban construction universities can jointly build a training platform for design talents and jointly promote the innovation and upgrading of industrial manufacturing through mutual cooperation.

Department of Hospital Affairs, Enterprise Publicity Office, Daily News/Zhao Na Tu/Zhao Na Ma Jing (Internship)